Mabel's Market
Background
Mabel's Market is a woman-owned small business providing pantry and gift items to the local communities in Davis, CA. Mabel's made a move to a storefront in 2023 working to set down roots and engage with the community on social media.
Design
Weekly meetings with the client to create content and plan social media strategy. The rebrand centered around a homemade farm aesthetic with a color palette of greens, reds, and browns.
Role
Throughout October 2023 to October 2024, I worked with Mabel's Market to rebrand and manage their social media. Focusing on increasing social media consistency and community engagement, I curated monthly giveaways, social media schedules, and consistent photography. Mabel's Market's Instagram increased its followers by over 200%.
Social Media Reels & Posts
Photography Content
