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Mabel's Market

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Background

Mabel's Market is a woman-owned small business providing pantry and gift items to the local communities in Davis, CA.

Process & Product

Throughout October 2023-October 2024, I worked with Mabel's Market to rebrand and manage their social media. The rebrand centered around a homemade farm aesthetic with a color palette of greens, reds, and browns. Focusing on increasing social media consistency and community engagement, I curated monthly giveaways, social media schedules, and consistent photography. Mabel's Market's Instagram increased its followers by over 200%.

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